This animation is trying to communicate that what the company is offering to customers is unique, their slogan is 'the unexpected bank'. They (the creators) have used the concept of bizarre happenings such as a talking platypus that collects vinyl trying to persuade the audience that they should bank with first direct. There are other occurrences within the animation that are also meant to depict unexpectedness such as a song bird beat-boxing/releasing electronic music from its mouth.the actual information elements within the advertisement look very realistic/believable, I think this is possibly due to the colour palette being black and white which makes it harder to see any separation between the 3D animation and the footage that it is imposed on to.
The camera angles in this advertisement are very varied and I believe this is because the creators wanted the camera actions to follow the theme of unexpectedness also. The shot in which the platypus is riding on the disabled scooter, to me is an example of this unexpected theme being further communicated to the audience.
The colour palette is relative to that of the company's house style. There are a lot of hard to spot occurrences that do not register after an initial viewing, an example of this is when a periscope pops up out of the canal in the shot that sees the man on the disabled scooter ride past.
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